Evolve Becoming Free-To-Play to Cope with Negative Reception

Turtle Rock, developers of the Squad vs. Monster game, Evolve, is going free-to-play on PC as of the 7th of July.

Considering the DLC model of the game, and the extensive list of purchases that could be made, many fans and critics were surprised it wasn’t initially released with a free-to-play model. However, the news was expected after earlier today the game was removed from the Steam store, and a mysterious countdown timer appeared on the product’s website.

In a statement to the community, Chris Ashton and Phil Robb, the Co-founders of Turtle Rock have shed some light on this decision:

They describe the ‘pick-up and play’ experience of the game, and that it, and “people’s enthusiasm”, was “washed away” by the “DLC shitstorm” that hit full force. The Co-founders described their ambition to renew the initial joy with the game, and are attempting to do so by giving it a “vigorous overhaul”.

The examples the developers list are as follows:

  • We’re reworking the hunter classes to make the team less reliant on having experienced trappers and medics.
  • We’re making improvements to the maps and UI.
  • We’re improving load times, overall performance, and getting you into the game faster.
  • We’re focusing on improving stability and fixing bugs.
  • We’re completely reworking our progression system and tutorials.
  • We’re adding more customization options.


Ultimately, Turtle Rock are making Evolve free on PC. No buy-in or box required. Unfortunately, no word has been provided with regards to the console versions of the game.

If you were an early adopter of the game, don’t fret, as you will receive a “Founder” status in the free version. With this title, all the content you already own comes with you to the new release, and you will continue to receive gifts, rewards and special access.

You can read the full statement here, and more information on the next ‘StageUp’ of Evolve will likely be revealed at around 2:20am AEST, when the countdown timer on the site hits 0.